{"id":5199,"date":"2024-01-08T19:00:17","date_gmt":"2024-01-08T19:00:17","guid":{"rendered":"https:\/\/www.october.co.uk\/latest\/?p=5199"},"modified":"2024-08-01T15:50:29","modified_gmt":"2024-08-01T14:50:29","slug":"universal-works-birch-and-upcycled-clothing","status":"publish","type":"post","link":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/","title":{"rendered":"Universal Works, Birch, and Upcycled Clothing"},"content":{"rendered":"

It\u2019s always great to work with our Nottingham neighbours Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.<\/p>\n

And what a brilliant idea it was (not ours), to delve into the Universal Works archives and select a wide range of high-quality pieces, that could be screen printed with the Birch logo.<\/p>\n

Is screen printing<\/a> onto a wide variety of different garment styles and fabrics easy?<\/h1>\n

Er, no, not really \u2013 every garment style was different, and every fabric was different, so screen printing under those circumstances can take a bit of doing.<\/p>\n

We were saved however by the trust of Universal Works Founder David Keyte, who very kindly put his faith in us and said \u2018Just do what you do\u2019.<\/p>\n

\u2018Are you sure\u2019? Is the obvious reply \u2018And will Birch be ok with that?\u2019<\/p>\n

\u2019Can we go mad Chef and screen print wherever we want, however we want, and just freestyle the whole thing?\u2019<\/p>\n

The answer was that once we\u2019d agreed on the five specific ink colours, yes, we could go for our life with a squeegee in hand – and we don\u2019t need telling twice.<\/p>\n

It\u2019s the dream job, where you can remind yourself why you got into all this in the first place, to be an eight year old cutting and sticking and creating good things. Making clothes for your Action Man in 1970 out of your Grandma\u2019s off cuts.<\/p>\n

Before Upcycling was even a word.<\/h2>\n

And we should say – picking up such a wide range of Universal Works products, handling each one, screen printing it and putting it through a big textile dryer, you start to get a wide-ranging feel for the quality of the pieces.<\/p>\n

And with my Grandma in mind, she is watching me and would never let me lie, the quality of the product is entirely bloody brilliant. The fabrics, the details, the ingenuity. Genuinely remarkable.<\/p>\n

What did Birch want?<\/h3>\n

Through the magic of Universal Works and a little ink here and there, the creatives at Birch wanted workwear that unified the team with clothing people actually wanted to wear, while maintaining an eclectic and individual style.<\/p>\n

In their very own words,<\/p>\n

\u201cBirch is more than a hotel, it\u2019s an urban escape and an intervention from the daily grind. With this as our ethos, traditional staff uniforms would be totally out of step at Birch. We needed a contemporary play on the concept, working clothes that allowed us to celebrate the individuals of our team. Universal Works was the perfect partner for this, providing a common thread throughout the clothing whilst allowing our staff to pick different items based on their own styles and personalities.\u201d<\/em><\/p>\n

Hopefully we\u2019ll get to go one day and see all the Upcycled Universal Works pieces buzzing about doing a great job, and learn more about Birch\u2019s exciting rewilding project to revive the land, and create a greener London.<\/p>\n

Birch x Universal Works \u2013 \u201cNot a Uniform\u201d\u2060<\/a><\/p>\n

www.birchcommunity.com\/selsdon\/<\/p>\n

@birchcommunity<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

It\u2019s always great to work with our Nottingham neighbours Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch. And what a brilliant idea it was (not ours), to delve into the Universal Works archives and select a wide range of high-quality pieces, that could be screen […]<\/p>\n","protected":false},"author":3,"featured_media":5201,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,10,1],"tags":[],"class_list":["post-5199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-design-fashion","category-latest-news"],"acf":[],"yoast_head":"\nUniversal Works, Birch, and Upcycled Clothing - October Textiles - Latest<\/title>\n<meta name=\"description\" content=\"Nottingham's Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Universal Works, Birch, and Upcycled Clothing - October Textiles - Latest\" \/>\n<meta property=\"og:description\" content=\"Nottingham's Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\" \/>\n<meta property=\"og:site_name\" content=\"October Textiles - Latest\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OctoberTextilesLtd\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-08T19:00:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-01T14:50:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"October Textiles Limited\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@urban_fashion\" \/>\n<meta name=\"twitter:site\" content=\"@urban_fashion\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"October Textiles Limited\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\"},\"author\":{\"name\":\"October Textiles Limited\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/#\/schema\/person\/26b7a51f5dfa3eaa3ea0fe27d34c6c77\"},\"headline\":\"Universal Works, Birch, and Upcycled Clothing\",\"datePublished\":\"2024-01-08T19:00:17+00:00\",\"dateModified\":\"2024-08-01T14:50:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\"},\"wordCount\":513,\"publisher\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg\",\"articleSection\":[\"All\",\"Design - Fashion\",\"Latest News\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\",\"url\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\",\"name\":\"Universal Works, Birch, and Upcycled Clothing - October Textiles - Latest\",\"isPartOf\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg\",\"datePublished\":\"2024-01-08T19:00:17+00:00\",\"dateModified\":\"2024-08-01T14:50:29+00:00\",\"description\":\"Nottingham's Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage\",\"url\":\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg\",\"contentUrl\":\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg\",\"width\":600,\"height\":400,\"caption\":\"Birch clothing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Latest\",\"item\":\"https:\/\/www.october.co.uk\/latest\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Universal Works, Birch, and Upcycled Clothing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/#website\",\"url\":\"https:\/\/www.october.co.uk\/latest\/\",\"name\":\"October Textiles - Latest\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.october.co.uk\/latest\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/#organization\",\"name\":\"October Textiles Limited\",\"url\":\"https:\/\/www.october.co.uk\/latest\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2016\/01\/OctoberLogo-2.jpg\",\"contentUrl\":\"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2016\/01\/OctoberLogo-2.jpg\",\"width\":150,\"height\":150,\"caption\":\"October Textiles Limited\"},\"image\":{\"@id\":\"https:\/\/www.october.co.uk\/latest\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/OctoberTextilesLtd\",\"https:\/\/x.com\/urban_fashion\",\"https:\/\/www.instagram.com\/octobertextiles\/\",\"https:\/\/www.linkedin.com\/company\/october-textiles-limited\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/#\/schema\/person\/26b7a51f5dfa3eaa3ea0fe27d34c6c77\",\"name\":\"October Textiles Limited\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.october.co.uk\/latest\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6e89d069261d733a2bbfe07fa53ee6f7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6e89d069261d733a2bbfe07fa53ee6f7?s=96&d=mm&r=g\",\"caption\":\"October Textiles Limited\"},\"description\":\"October is a t shirt printing, screen printing, garment sourcing and embroidery supplier established in 1990. We source a wide range of clothing and accessories to fit the most demanding of specifications. Although we print and embroider for a variety of sectors, our speciality is fashion.\",\"sameAs\":[\"http:\/\/www.october.co.uk\",\"https:\/\/x.com\/urban_fashion\"],\"url\":\"https:\/\/www.october.co.uk\/latest\/author\/octoberonline\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Universal Works, Birch, and Upcycled Clothing - October Textiles - Latest","description":"Nottingham's Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/","og_locale":"en_GB","og_type":"article","og_title":"Universal Works, Birch, and Upcycled Clothing - October Textiles - Latest","og_description":"Nottingham's Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.","og_url":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/","og_site_name":"October Textiles - Latest","article_publisher":"https:\/\/www.facebook.com\/OctoberTextilesLtd","article_published_time":"2024-01-08T19:00:17+00:00","article_modified_time":"2024-08-01T14:50:29+00:00","og_image":[{"width":600,"height":400,"url":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg","type":"image\/jpeg"}],"author":"October Textiles Limited","twitter_card":"summary_large_image","twitter_creator":"@urban_fashion","twitter_site":"@urban_fashion","twitter_misc":{"Written by":"October Textiles Limited","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#article","isPartOf":{"@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/"},"author":{"name":"October Textiles Limited","@id":"https:\/\/www.october.co.uk\/latest\/#\/schema\/person\/26b7a51f5dfa3eaa3ea0fe27d34c6c77"},"headline":"Universal Works, Birch, and Upcycled Clothing","datePublished":"2024-01-08T19:00:17+00:00","dateModified":"2024-08-01T14:50:29+00:00","mainEntityOfPage":{"@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/"},"wordCount":513,"publisher":{"@id":"https:\/\/www.october.co.uk\/latest\/#organization"},"image":{"@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg","articleSection":["All","Design - Fashion","Latest News"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/","url":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/","name":"Universal Works, Birch, and Upcycled Clothing - October Textiles - Latest","isPartOf":{"@id":"https:\/\/www.october.co.uk\/latest\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage"},"image":{"@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg","datePublished":"2024-01-08T19:00:17+00:00","dateModified":"2024-08-01T14:50:29+00:00","description":"Nottingham's Universal Works, but this was our first upcycled clothing project for the award-winning Hotel and Members Club Birch.","breadcrumb":{"@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#primaryimage","url":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg","contentUrl":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2024\/01\/Birch-1.jpg","width":600,"height":400,"caption":"Birch clothing"},{"@type":"BreadcrumbList","@id":"https:\/\/www.october.co.uk\/latest\/2024\/01\/08\/universal-works-birch-and-upcycled-clothing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Latest","item":"https:\/\/www.october.co.uk\/latest\/"},{"@type":"ListItem","position":2,"name":"Universal Works, Birch, and Upcycled Clothing"}]},{"@type":"WebSite","@id":"https:\/\/www.october.co.uk\/latest\/#website","url":"https:\/\/www.october.co.uk\/latest\/","name":"October Textiles - Latest","description":"","publisher":{"@id":"https:\/\/www.october.co.uk\/latest\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.october.co.uk\/latest\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.october.co.uk\/latest\/#organization","name":"October Textiles Limited","url":"https:\/\/www.october.co.uk\/latest\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.october.co.uk\/latest\/#\/schema\/logo\/image\/","url":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2016\/01\/OctoberLogo-2.jpg","contentUrl":"https:\/\/www.october.co.uk\/latest\/wp-content\/uploads\/2016\/01\/OctoberLogo-2.jpg","width":150,"height":150,"caption":"October Textiles Limited"},"image":{"@id":"https:\/\/www.october.co.uk\/latest\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/OctoberTextilesLtd","https:\/\/x.com\/urban_fashion","https:\/\/www.instagram.com\/octobertextiles\/","https:\/\/www.linkedin.com\/company\/october-textiles-limited"]},{"@type":"Person","@id":"https:\/\/www.october.co.uk\/latest\/#\/schema\/person\/26b7a51f5dfa3eaa3ea0fe27d34c6c77","name":"October Textiles Limited","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.october.co.uk\/latest\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6e89d069261d733a2bbfe07fa53ee6f7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6e89d069261d733a2bbfe07fa53ee6f7?s=96&d=mm&r=g","caption":"October Textiles Limited"},"description":"October is a t shirt printing, screen printing, garment sourcing and embroidery supplier established in 1990. We source a wide range of clothing and accessories to fit the most demanding of specifications. Although we print and embroider for a variety of sectors, our speciality is fashion.","sameAs":["http:\/\/www.october.co.uk","https:\/\/x.com\/urban_fashion"],"url":"https:\/\/www.october.co.uk\/latest\/author\/octoberonline\/"}]}},"_links":{"self":[{"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/posts\/5199"}],"collection":[{"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/comments?post=5199"}],"version-history":[{"count":6,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/posts\/5199\/revisions"}],"predecessor-version":[{"id":5263,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/posts\/5199\/revisions\/5263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/media\/5201"}],"wp:attachment":[{"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/media?parent=5199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/categories?post=5199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.october.co.uk\/latest\/wp-json\/wp\/v2\/tags?post=5199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}